Video Library

Welcome to our video library, where we share clear insights, expert advice, and real-world guidance on how to protect what you’ve built, whether that’s your brand, your ideas, or your innovations. From trademarks and IP strategy to competitor analysis and dispute resolution, we break things down so you can make confident decisions.

If you want to better understand intellectual property, avoid common mistakes, and build a stronger foundation for your business, you’re in the right place.

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Line Drawings vs CAD Drawings: Which Is Better for Design Protection?

Learn why line drawings are often the better choice over CAD drawings when it comes to design protection. Using the wrong type of image could limit your protection or expose your design to challenges. Remember, how you draw it is how you own it!

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Are You Using The Correct Trademark Symbol?

Using the wrong trademark symbol could mislead customers and even create legal risk for your business. In this video, we explain the difference between the ™ and ® symbols, when you should use each one, and why it’s important to get it right.

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Can You Trademark a Colour? The Louboutin vs YSL Case

In this video, we break down the high-profile dispute between Christian Louboutin and Yves Saint Laurent over the iconic red sole, and what the court’s decision means for businesses and brand protection.

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